‘Arrive Alive’ was a Florida Department of Transportation campaign to encourage drivers to not speed their vehicles, to not drink and drive and other irresponsible acts that could hurt drivers and others.
The campaign was popular and the ‘Arrive Alive’ signs, billboards, license plates, pins (as above) and more.

This pin was part of, Swampy’s friend, Doug Guetzloe’s historic memorabilia collector’s collection. Doug died in 2018.
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